Takaisin kirjaston alkusivulle
Beyond Greed and Fear - Understanding Behavioral Finance and the Psychology of Investing
Kirjoittaja: Hersh Shefrin
Julkaistu: 1999
Kieli: englanti
Kirjan BookPlus-linkki
A guide to what influences the decision-making process, this book uses
psychological research to help us understand the human behaviour that
guides stock selection, financial services, and corporate financial
strategy. It helps practitioners to recognize - and avoid - bias and
errors in their decisions, and to improve their investment strategies.
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